Think safe and be safe — all the time! Take responsibility for yourself and everyone on the K&D Team. Think prevention, follow all safety rules, and speak up if things are unsafe.

Always do what's right. Commit to doing the right thing in every action and decision you make, especially when no one's looking. Be honest, and trustworthy.

You have the power to choose your attitude. Choose to be upbeat, optimistic, and enthusiastic.

Look for opportunities to grow the business. Even day-to-day interactions can lead to new referrals.

Things change, and we need to be flexible. When things don't go as expected, be willing to adjust. Embrace change instead of hanging on to old ways of doing things. Be excited by the possibilities that change and growth bring.

Look for ways we can, rather than explaining why we can't. Be resourceful and show initiative. Don't make excuses or wait for others to solve the problem. Take responsibility for making things happen.

Be an active part of your city or town. Contribute your time and effort to make your community better. Help make a difference for others.

When making decisions, ask yourself, "Will this help make K&D better? What would I do if this were my company? What would I do if this were my truck? How would I treat the tools and equipment if they were mine?"

Be passionate and engaged. Approach every task with energy, focus, purpose, and enthusiasm. Come to work ready to hit the ground running and work with a sense of urgency to get things done.

Show a passion for excellence and take pride in the quality of everything you do. Strive for greatness every day and raise the bar. Always ask yourself, "Is this my best work?"

Keep an eye out for new team members and make them feel like they're part of our family. We have special relationships here at K&D and we're all responsible for helping new team members understand what's special about us and that we're happy to have them.

Listening is more than not speaking. Give others your complete attention, minimize distractions, and let go of the need to agree or disagree. Be curious, suspend judgment, and listen to understand.

Speak honestly in a way that moves things forward. Address issues directly, say what you mean, and be willing to raise concerns even when it's uncomfortable. Be courageous enough to say what needs to be said.

It's all about the experience. With every experience, do the little things, as well as the big things, that surprise people. Make every interaction stand out for its helpfulness. Create the "WOW" factor that turns customers into raving fans. This includes both internal and external customers.

Recognizing people doing things right is more effective than pointing out when they do things wrong. Regularly extend meaningful acknowledgment and appreciation — in all directions throughout our company. When someone raises the bar, call it out!

Be willing to do the simple and ordinary things necessary to get the job done. Nothing is beneath any of us. Pitch in wherever necessary.

Understand our customers' world. Know their challenges and frustrations. See the world from their perspective. The better you understand them, the more effectively you can anticipate and meet their needs.

Problems and mistakes don't define us — how we handle them does. Our best chance to "WOW" is when a teammate or customer is upset and frustrated. Seize the moment and attack the problem. The bigger the problem, the greater our chance to show them what we're made of.

Respond to questions and concerns quickly, whether it's in person, on the phone, by email, or by text. This includes simply acknowledging that you got the question and you're "on it," and keeping those involved continuously updated on the status of outstanding issues.

Do what you say you're going to do when you say you're going to do it. This includes being on time for work, appointments, meetings, and promises. If a commitment can't be fulfilled, notify others early and agree on a new deliverable to be honored.

Focus on solutions, rather than pointing fingers or dwelling on problems. Don't make the same mistake twice. Get smarter with every mistake and learn from every experience.

Create systems and processes that will help us perform with consistency. Strong processes are the foundation of great companies.

In the search for the best solutions, respectfully challenge and question what you don't understand. Don't accept anything at "face value" if it doesn't make sense to you. Be curious, ask thoughtful questions, and listen intently to the answers.

The best way to influence others is through your own example. Walk the talk. Take responsibility, both formally and informally, to coach, guide, teach, and mentor others. Be the change you want to see.

Missing just one detail can have an enormous impact on a job. Be a fanatic about accuracy and precision. The goal is to get things right, not simply to get them done. Double-check your work. Get the details right the first time.

Your appearance and the appearance of our job sites, trucks, and equipment reflect the pride you take in your work. Dress neatly, wear your safety vest, and take responsibility for looking clean, neat, and professional.

Be organized and plan your work for maximum efficiency. Have all the tools necessary before starting your work. Be thoughtful about your schedule, and have a game plan for your calls, your tasks, and your workday. Know the priorities and work on them first.

Every conversation, customer interaction, phone call, email, and even voicemail, sets a tone and creates an impression. Pay attention to every interaction and be sure you're setting a tone that's friendly, warm, and helpful.

Be humble. Put the team first, step into other roles, and do whatever it takes for everyone to succeed. Ask for help when you need it, make others look good, and don't worry about the credit.

While our passion for excellence and service is real, remember that the world has bigger problems than the daily challenges that make up our work. Stuff happens. Keep perspective. Don't take things personally or take yourself too seriously. Laugh every day.